Describe the type of product being sold, key message(s), the age and sex of the target group, and if one or more of the following advertising techniques are used:

• ·       Association (leads you to think you can be like the person in the ad)
• ·       Bandwagon (suggests that everyone is using this product)
• ·       Testimonial (shows someone who really likes the product)
• ·       Reward (offers prizes if you buy the product)
• ·       Humour (uses funny or clever slogans or characters)
• ·       Sensory (appeals to the senses through use of pictures or sounds)